I like this track an awful lot, and whilst I haven’t got around to listening to the full album yet, if it’s anywhere near as good as this we’re all in for a good time.
When I first heard it all those months ago, it felt like a fairly upbeat track, but the video flips that on its head and gives us an eerie, dark, horror-esque video that really adds some layers to the all-round offering.
There’s an occult sort of theme here, which you could take in a million different directions when tied with the audio-for me, the parallels with films such as 28 Days Later, minus the zombies, give it a feeling of almost hopelessness in the fight for individuality. Lupe also seems to really fit this alternative side perfectly, with his mannerisms, charisma and general style coming off superbly in this new lane.
Audio/the whole album is available for nothing here.











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